Link Exchange

Matters to be taken into consideration for link exchange are:
1.Choose the proper relevant website with which link exchange is to be done.
2.Choose the most relevant category in that website with which link exhcange is to be done.
3.See the page rank considerations or the page rank creteria.
4.Place the link of website on our site with which link exchange is to be done.
5.Send the first mail for request for link exchange. State the advantage of link exchange that it helps in building traffic and enhance page rank and increase the number of backlinks.
6.If still we could not find our link,send the second request mail.
7.Send the third mail if still link is not found requesting to place a link.
8.Send the final mail for deletion if link is not placed.
9.If link is placed send thanks mail and better relations prospects in future.

list of popular search engines

Some popular search engines are:-
Google.com
Yahoo.com
Altavista.com
Dmoz.org
Alltheweb.com
Search4i.com
Msn.com
Rediff.com
Lycos.com
Directhit.com
Hotbot.com
Netscape.com
Webcrawler.com
Scrubtheweb.com
Indya.com
7search.com,
Splatsearch.com
Submitawebsite.com
Globetrotters.co.uk
Hotrate.com

Search Engine Optimsation

For Search Engine Optimization ,the websites are promoted for the global audience through keyword submission on the major search engines and global online directories. The following procedure is carried out for the task:
A thorough analysis of the website; including the content, the site outlay, the meta-tagging and specifically the category to which the website can be listed on the search engines.
A selection of keywords is done specific to which the website would be made visible on the search engines.
These keywords are then submitted on the search engines specific to the category and to the targeted audience.
Then prmote the websites on all the major search engines and directories.

Meta Tags

Matter to be taken into consideration while defining Meta Tags:
1.The lengh of title tag should not be more than 60-70 characters
2.Do not use too many keywords. When too many keywords are defined,google takes it as a spam. Keywords should be around 20 approximately.
3.The description tag should specify the purpose of the website.

Directory Submissions

Matter to be taken into consideration while directory submissions:
1.Check the proper category in the directory.
2.Check the page rank of directory. If page rank is 0 then see if it is cached or not and check the back links.
3.Do direcotry submissions manually. Dont use any automated tools.
4.Check the date when google indexed or cached the direcotry.
5. Do not submit to directories which accept Free for All Links.(FFA).

Web Promotion Tips

Some of the Web Promotion tips are:-
1.Article Submission
2.Directory Submission
2.Blog Submission
3.Link Exchange
4.Choose proper keywords
5.Forum Postings